Loomis makes pictures for your posts from your idea and your brand brief, on the image model you choose. Each one waits for approval before it can go on a post.
Make an image
On the Images page, describe what the image should show and pick a shape: square, portrait or landscape. It can take up to a minute.
Loomis asks for pictures without words, logos or real people. Your post carries the words.
Use your own photo
Your own photos are usually the strongest posts, because they show the real thing. In the post editor, add a photo or video from your phone or computer. Your own photos don't use credits.
An AI picture works well as a stand-in. If you plan to replace it, add your photo to the post before it goes out.
Choose a model
The picture maker opens on the suggested model and setting. Pick another model to see each one with what it's good at and its settings. The cost in credits sits on each choice, and the Make button shows the total before you press it. See Picture credits.
To make a model and setting the one your brand starts on, pick it and keep it as this brand's default.
Approving an image
A new workspace asks an admin to approve every generated image, whatever the rule for posts. You can change that on the Approvals page, including having images follow the rule of the post they belong to. See Who can approve a post before it goes out.
Adding an image to a post
Draft the post first, then add the approved image to it from the Images page. An image goes out only on a post. If an image is rejected after you added it, the post is held back too.
Mood boards
A mood board is a set of images around one theme, made together so they share a look. A board uses credits for each image in it. Each image on a board is approved and added to a post the same way as one made alone.
You can download a board as a PDF to share, or as a prompt pack: a zip of the images with the exact prompt each was made from, to reuse in another tool.